Attendees of this year's Executive Summit will have access to high-level education focused on the economy, sales and marketing, lawsuit protection and culture building.
US Economy and How it Will Impact Small Business
This session will present the state of the economy today and the short-term outlook for small businesses including what you can look for in the near future to better manage your business.
SPEAKER: ELIZABETH LADERMAN, SENIOR OUTREACH ECONOMIST, FEDERAL RESERVE BANK OF SAN FRANCISCO
How to Become the Wikipedia of Your Industry to Build Your Brand Business and Bottom Line
With the information age in full swing, companies can no longer expect their Sales Team to do all of the communication, teaching, and trust building during the sales process. With today's digital consumer, the entire key to gaining their trust early on is by becoming their go-to source for helpful information. The businesses and brands that can do this better than anyone in their space can, literally, become the Wikipedia of their industry and ultimately gain an incredible amount of market-share in the process.
SPEAKER: GEORGE THOMAS, THE SALES LION
Lawsuit Protection for Both Your Personal & Business Assets
This content-driven, hands-on presentation focuses on asset protection planning for business owners and key employees. Learn how to protect every single personal and business asset that you own from any and all financial threats. The presentation makes an extremely difficult and complex subject very easy to understand in a short period of time so you can implement strategies immediately.
SPEAKER: ARIEL R. ENISMAN, ESQ., ATTORNEY AT LAW, THE PRESSER LAW FIRM, P.A.
The Practical and Sustainable Way to Build a High-Performance Culture
World-class organizations have long recognized the powerful influence their cultures have on the performance of their people, and by extension, the performance of their companies. Not surprisingly, while most organizations allow their cultures to evolve naturally, top-performing ones don’t leave this to chance. Instead, they’re amazingly intentional about how they create and drive the culture they want to have. How they do it is the topic of this program.
SPEAKER: ROB WOLFF, HIGH PERFORMING CULTURE
Partnership is the New Leadership Parts 1 & 2
Over the last five years a survey of more than 5,000 leaders asked one question…what do you want from your people? Consistently, the answer was commitment. Ty Bennett shares proven strategies and techniques to increase the commitment of your people. During the first portion of his presentation, Bennett’s explores what builds commitment, how an effective leader approaches building relationships, and the impact of providing value, creating buy-in and communicating with influence.
SPEAKER: TY BENNETT, LEADERSHIP, INC.
"Every year search for speakers and presenters who can not only educate our attendees but also challenge their way of thinking," says ASCA Executive Director Kevin Gilbride. "We're confident attendees will leave the event with a vast collection of knowledge and information to begin improving your bottom line in 2018."
In addition to education and networking, the Executive Summit plays host to Snow Magazine’s annual Leadership Awards and Top 100 ceremony. The Leadership Awards recognizes a class of snow industry professionals for their leadership not only within the industry, but within their business and in the communities they work and live. The Top 100 recognizes the 100 top-performing companies in the professional snow and ice management industry, based on the revenue generated from the previous winter.
CLICK HERE for conference and registration information.