Editor's Notebook: Pretty Cool In Pink
Fisher Engineering will donate $100 from the sale of each pink XV2 v-plow and $50 from the sale of each pink lift arm kit to the Maine Breast Cancer Coalition
Fisher

Editor's Notebook: Pretty Cool In Pink

Fisher, SnowEx run pink equipment promo to support Breast Cancer Awareness Month.

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October 4, 2019

Fisher Engineering, in partnership with SnowEx, is running a special Breast Cancer Awareness Month promotion in October featuring limited-edition pink FISHER XV2 v-plows and lift arm kits. Fisher Engineering will donate $100 from the sale of each pink XV2 v-plow and $50 from the sale of each pink lift arm kit to the Maine Breast Cancer Coalition, where purchasers can choose to make the donation in memory of a person that has been affected by breast cancer.

Anyone interested in purchasing a pink plow or lift arm kit should contact their local FISHER dealer.

In addition, attendees of the 2019 GIE+EXPO, October 16-18 at the Kentucky Exhibition Center in Louisville, Kentucky, can purchase raffle tickets for a chance to win a limited-edition pink FISHER XV2 v-plow or limited-edition pink SnowEx HELIXX 1.5 cubic yard poly hopper spreader.

Parent company Douglas Dynamics couldn’t think of a better cause to support and raise money for than a disease that affects thousands of people and families all around the world every year, says Katie Sandieson, director of advertising and business communications for Douglas Dynamics.

“We’re very proud that through our brands and customers, we can help raise awareness around the prevention and treatment of breast cancer,” Sandieson says.

Raffle tickets are $10 at the Komen Booth (#28078). Attendees who purchase two tickets will receive a free FIND A CURE knit cap while supplies last. All proceeds from the raffle will be donated to Susan G. Komen Kentucky.

The booth space for the promotion at GIE+EXPO was donated by Sellers Expositions, and Hedstrom Plastics donated the pink poly hopper for the HELIXX hopper spreader.